building customer relationships

he value of an email list cannot be understated. Often times, an organization’s list is its most valuable asset because it opens them – and the partner organizations they partner with – up to warm prospects that become conversions. Email lists can grow to be quite valuable, over the course …

Why is blogging a good strategy? Regardless if you are a small business or a national company, blogging is integral to your online marketing strategy. A blog enables you to build trust by being a source of information and provide another source to deepen the connection with your customer. Blogs …